The secret to any partnership is trust, which is likely something your brand has with any key creators you've worked with before. When it comes to a successful rollout of CreatorCommerce, it's important to leverasge that trust before CreatorCommerce invites are dispatched. While not required, staying in close communication about the rollout of CreatorCommerce always yields a higher activation rate for the program.
Step 1: Send a brief note
"We're going to be rolling out an elevated version of your affiliate link that will help you with driving more sales/commissions. It's powered by a platform we are using named CreatorCommerce, and it will provide you with a co-branded shopping experience you can share with followers that highlights your favorite products from us (as well as any additional content you want to showcase). Generally the team see's this grows referrals by 2-6x because it adds more trust & novelty to the shopping experience. Is this something you're interested in trying out? I can send over next steps.
(If they say no)
"Thanks for your note. Makes total sense, you can certainly stick to your affiliate link/code in the meantime. This new program won't disrupt it in any way. If you change your mind at anytime just shoot me a note! You'll also receive an automated email at some point in the future that will give you the opportunity to switch to the co-branded page on your own time as well (if you don't want to reachback out). Let me know if you have any other questions. Take care & talk soon."
Step 2: Send out a 1-pager
CreatorCommerce is the tool for setting up & editing the co-branded page. Setup on average takes 2-3 mintues, and you can start with this link if you want to get a jump. When you finish you can get started with sharing the new link instead of your affiliate link. We will also set your prior affiliate link to navigate to the new co-branded page as well (once your finish setup).
Payouts will still come from your affiliate platform.
Step 3: Answer Questions
FAQs to Keep in Mind
Here are some frequently asked questions you may receive:
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