Roster creators don't sign into CreatorCommerce through a separate login page. From inside the Roster dashboard they already use, one button drops them straight into either the CC onboarding funnel or the storefront editor — pre-authenticated, no password prompt, no separate account.

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How sign-in works

When a creator taps the CC-powered button inside Roster, Roster hands CreatorCommerce a short-lived signed token that identifies the creator. CreatorCommerce validates the token, matches it to the creator's record, and opens the right page for them. It's the same handoff pattern as an SSO link — the creator never sees a login form.

Because the token is signed and scoped to that specific creator, only the person clicking the button on their own Roster dashboard can land in their own CC experience. You don't need to issue creators credentials or manage a separate user directory in CC.

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The two places the button sends them

One button, two routes. CreatorCommerce picks which one to open based on where the creator is in their lifecycle:

1. New creators → onboarding funnel. If the creator hasn't completed the CreatorCommerce onboarding form yet, the button opens the onboarding funnel. They fill in profile photo, bio, handle, product picks, and any custom fields you've configured. The moment they finish, their storefront is live and they roll straight into the editor.
2. Returning creators → storefront editor. If onboarding is already done, the button drops them directly into the storefront editor. They can update their bio, swap featured products, adjust their photo, or change theme settings without any intermediate screens.

Either way, it's a single tap from the creator's perspective — the routing is invisible.

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Where the button lives in the Roster dashboard

The entry point is a Customize my storefront button on the creator's Roster dashboard, right below their personal referral link. It shows up for any creator enrolled in a Roster program that's been connected to CreatorCommerce.

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Why this matters

• Creators stay where they already work. If your ambassadors live in Roster, forcing them to a second login to manage their storefront is friction you don't need. One-click sign-in keeps the experience unified.
• No credentials to issue or reset. You don't need to provision usernames, send password reset emails, or manage creator accounts in CC. Identity is borrowed from Roster.
• Edits go live immediately. Because the creator is already authenticated and already matched to their CC record, saves write through in real time — no sync lag.

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What creators can do once they're in

The CreatorCommerce experience a creator lands in mirrors the forms and dashboard config you've set up on the brand side. Typical capabilities include:

• Complete onboarding (if new) — profile, handle, bio, products
• Edit storefront content — photo, cover, display name, bio
• Curate featured products or collections
• Update any custom fields you've added (favorite categories, shop title, social handles, etc.)

For a more detailed walkthrough of the edit flow, see How Roster ambassadors edit their storefront.

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Troubleshooting

The button opens a login screen instead of signing the creator in

• The SSO token didn't validate. This usually means the creator isn't yet synced from Roster into CreatorCommerce — check the program's sync status or trigger a manual sync.
• If the Roster team recently enabled the integration, give the first sync a few minutes to complete before testing.

A creator lands on the wrong page (editor when they expected onboarding, or vice versa)

• CreatorCommerce picks the route based on whether the creator has completed onboarding. If the editor opens unexpectedly, the creator's record is already flagged as onboarded in CC — you can reset onboarding status from the creator's CC profile if needed.

The button isn't showing up for a specific creator

• Confirm the creator is enrolled in a Roster program that's connected to CreatorCommerce (see Enable the Roster integration).
• If you just added the creator to Roster, wait for the next sync cycle.

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The short version

One button in Roster. One tap. CreatorCommerce signs the creator in and routes them to onboarding or the storefront editor based on where they are in their lifecycle — so you never ship credentials and your creators never manage a second login.